Know what worked. Double down.
Most GTM reporting stops at opens. GTMHack traces every pound of pipeline back to the sequence, the segment, and the sentence that created it — including exactly what each motion cost in tokens. Opinions out. Evidence in.
Reply rate · 8 weeks
From vanity to verdict.
Full-funnel attribution
Sent → open → reply → meeting → opportunity → won. Every stage linked, so you see which first line created which closed deal.
Cohort & segment truth
Tier-2 retail banks vs building societies. A-grades vs B-grades. Tuesday sends vs Thursday. The winners get budget; the losers get killed — by MIDAS, with your sign-off.
Cost per outcome
Token spend mapped to outcomes: cost per reply, per meeting, per opportunity. You always know what a meeting costs you — to the penny.
Run GTM on evidence.
Bring last quarter’s numbers to the demo. We will show you what GTMHack would have told you — and when.
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